Delivering a unified experience
To further support the growth of both our clients and Western Alliance Bank, this fall we're unifying Alliance Association Bank, Alliance Bank of Arizona, Bank of Nevada, Bridge Bank, First Independent Bank and Torrey Pines Bank under the Western Alliance Bank brand. We’re sure you have some questions. Use the frequently asked questions below to stay as up-to-date as possible.
Frequently Asked Questions
Why is Western Alliance Bank changing the names of its brands?
We’re unifying almost all of our brands under one name — Western Alliance Bank — to further improve the banking experience for our clients. Brands that will change their name to Western Alliance Bank include Alliance Bank of Arizona, Bank of Nevada, Bridge Bank, First Independent Bank, Torrey Pines Bank and Alliance Association Bank – all of which have been a part of Western Alliance Bank for over a decade.
Will this name change affect my relationship with the bank?
No, this is a name change only. Our bankers, systems and processes will remain the same. The quality and dedication you've come to expect from us will continue unchanged. This evolution will allow us to provide even better services, resources and specialized solutions nationwide while maintaining the same personalized approach that has defined our relationships for years.
Are the brands merging or consolidating?
No. This is not a merger, consolidation or reorganization. All of our brands have been operating under the same charter for over a decade, and this name change simply unites them under one name.
Will my banker change?
No, your banker will remain the same. They are not going anywhere. You can continue to rely on the same experts who have been helping your business grow.
How will this name change affect my banking experience?
While the name change may feel new, you can expect minimal changes to your day-to-day banking experience. You’ll begin to see Western Alliance Bank used in all bank communications, and we will ensure the transition is smooth and as seamless as possible for you.
What benefits can I expect from this change?
You will benefit from the expanded resources and capabilities that come with Western Alliance Bank’s national presence. We will offer more specialized business solutions and services through our national business lines, giving you access to a broader range of banking options across the country.
Will Western Alliance Bank be offering new services?
Yes! As we continue to grow, Western Alliance Bank will offer new services and enhanced capabilities designed to help your business thrive.
How long will the name change take to complete?
Over the next several months, you’ll begin seeing the Western Alliance Bank name increasingly roll out. We’ll keep you informed as new milestones approach to ensure the transition is smooth.
What do I need to do now?
There are no actions to take at this time. If you need to take action in the future, we will notify you in advance to ensure you have all the information you need so there are no surprises in your experience.
Where can I learn more about the changes?
If you have any questions beyond what is covered in this FAQ, please feel free to reach out to your banker.
We are excited to bring our clients a consistent, seamless experience by unifying our various banking brands under one name, Western Alliance Bank. Our customers from coast to coast already know the benefits of banking with a top-performing, $80 billion national commercial bank. And our value proposition won’t change: Clients continue to choose Western Alliance for our business banking expertise, customized solutions and outstanding, personalized service.